Inbound Marketing is a methodology that has come to save the skin of small and medium-sized companies. If something isn’t going right, you will surely know how to fix and overcome difficulties. If you, an entrepreneur, have already searched for several Marketing strategies and only achieved excessive expenses and few results, you should immediately think about […]
Category: Sales
Selling more to the same consumers, receiving referrals and having revenue predictability are advantages of customer loyalty Customer loyalty consists of retaining the conquered customers, who continue to buy your products or services thanks to the positive experiences they had with your company. For that, a set of satisfactory interactions is necessary, which will develop a […]
Twitter recently announced the opening of accounts for ads aimed at small and medium-sized businesses. This news opens up new possibilities for conversions, lead generation, customer acquisitions and expansion of brand and product disclosure. But do you know how this new modality is working to have effective results? Twitter, target audience and indicators Today […] The Twitter recently announced the […]
Break even is a fundamental financial indicator to follow if you want to keep your business financially balanced. Learn more in this post The Break Even concept is fundamental for any business that is looking for financial balance. But maybe this term is new to you, so we’ll talk more about it in this post. Often, we start a business […]
A brief guide on how to successfully sell a business or business unit. Selling a company is not easy … To understand how to sell a company (technically a sale of a company or branch of a company) it is important to understand that it is a complex and articulated process, where the multiplicity of situations does not allow to […]
Every contact is business-critical. Find out how to present your company with aplomb and intelligence to win over customers. Being ready to present your company in an attractive way, whether in a five-minute speech on stage or in a 30-second conversation with a customer in an elevator, is part of every entrepreneur’s daily life. Sales […]
Having a clear focus for prospecting: this is one of the most important premises for working in sales. It is not by chance, after all, in times of resource optimization, having a correct approach plays a fundamental role in the financial sustainability of the entire company. But for this to be possible, it is necessary […]
CRM software can help a lot in managing your company, but you also need to implement a CRM culture. Those who are entrepreneurs and need to be aware of all the activities of their company have a very busy work routine and full of commitments. For some time now, information technology and the internet have proved […]
Do you know what cross-selling and up-selling is? A great opportunity to fully exploit your customer’s purchasing potential. Much is said about how a sales team could make an up-selling strategy to increase sales and make the customer buy more. Salespeople hear this in sales courses, in books, and they wonder how they could create a strategy for their customers to pay a little […]
A culture of results is imperative in any company that dreams of taking the high ground. In sales, then, culture is an essential part of a team’s differential. The nature of every salesperson is guided by ambition and meritocracy and the culture of your team must represent this basis. Understanding that everyone is there to make money is necessary, […]